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Confcooperative is an association of cooperative businesses, operating in various sectors, that was established in 1919 by the cooperatives that were inspired by Catholic social teaching.
Confcooperative digital communication project has been realized by Mollusco & Balena, and has been characterized by a complete restyling of the website structure from both a graphical perspective and also in terms of usability (UX).
The primary aim of the restyling is the reorganization of the website contents in order to give end-users the possibility to identify immediately their areas of interest during the navigation.
The website has been developed with an institutional and responsive web design (RWD), web design technique that allows sites to be created which are able to automatically adapt their graphical layout to the type of device that is being used to view them (such as computers with different resolutions, tablets, smartphones, web TVs) thus minimizing the need for the user to resize and scroll through the content.
The CMS allows the structure of the website to be developed in order to give the webmaster the possibility to manage autonomously the various sections of the website, guaranteeing that the information intended for the end-user is updated continuously.
A newsletter system has also been introduced to communicate the latest news to the users that have subscribed to the mailing list.
A reserved area allows subscribed users to consult and download the technical documentation corresponding to some of the sectors managed by Confcooperative.